A Design Magazine

A Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Chinese Baijiu

Discover 5 award-winning designs tagged Chinese Baijiu on A Design Magazine.

Guo Cui Wu Du Chinese Baijiu

XIONGBO DENG Chinese Baijiu Packaging

Guo Cui Wu Du

This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates a zero-impurity state, which gives consumers a stronger sense of security. Therefore, designers determined "cleanliness" as the keynote of package design to manifest the biggest feature.

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72°Xiangyu the Conqueror Liquor Chinese Baijiu

HUBEI SHIHUA LIQUOR CO.,LTD Chinese Baijiu Packaging

72°Xiangyu the Conqueror Liquor

72 Xiangyu The Conqueror Liquor is a bottle package created for a Chinese baijiu. The bottle is shaped like a tripod, a form that represents dignity and power in Chinese history and culture. The crown of the bottle is modeled on the ox head of Emperor Yan Shennong, a symbol of wisdom and courage. Black is the main color, with gold, bronze and red accents that create a visual contrast. The curved symbols related to the tripod are embossed. The colored areas have a glossy finish, while the black areas are matte. The package is intended for banquets and for gifting.

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Luzhou Laojiao Chinese Baijiu

Manling Lin Chinese Baijiu Packaging

Luzhou Laojiao

Luzhou Laojiao 1915 is packaging for a Chinese baijiu spirit. The bottle is shaped like a sailing boat, and the visual symbols are refined from the Jiangyang map of Luzhou. The curved form refers to the flowing liquid inside and gives a comfortable feel in the hand. The bottle is made of glass with sprayed color and an applied brand mark. The box is finished with bronzing, embossing and an applied brand mark. The package measures 58 by 158 by 350 millimeters. The aim is a light and luxurious look for drinkers aged 30 to 40, with a modern high-end feeling that keeps the traditional character.

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Longnanchun Chinese Baijiu

Manling Lin Chinese Baijiu Packaging

Longnanchun

Longnanchun is a packaging design for a series of Chinese baijiu spirits. The series has three products, named entrepreneur, founder and leader. Each bottle carries a mythical animal taken from the Dunhuang murals: the winged horse, the phoenix and the guardian dragon. The three animals reflect courage, rebirth and steady protection. The bottle form is drawn from the pipa played by the flying fairy of Dunhuang, and the colors are selected from the murals. The bottle and the lid are ceramic, and the box is acrylic.

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Mingniang Chinese Baijiu

Manling Lin Chinese Baijiu Packaging

Mingniang

Mingniang is a packaging design for a Chinese baijiu blended with concentrated tea essence. The bottle is made of glass and combines an embedded thin metal sheet with a landscape image carved on the back, which appears through the refraction of light. Acrylic, self-adhesive labels, silk screen printing and a crystal cover complete the package. Smooth flowing lines suggest lake water when seen from above and the aroma of tea when seen from below. An ecological green tone conveys the health theme of the drink. The package measures 150 by 150 by 338 millimeters.

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