A Design Magazine

A Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging Design

Discover 39 award-winning designs tagged Packaging Design on A Design Magazine.

Ccpuerh Packaging Design

Ccpuerh

Ccpuerh Tea is a packaging design for a range of pressed and loose teas. The container is a round aluminium can with an electroplated gold lid, a bronzed pattern and silk-screened text. The can measures 80 mm in diameter, with a body height of 70 mm and a lid height of 10 mm. Three printed shapes, round, prismatic and triangular, mark small round tea, small square tea and loose tea. Different can colours indicate different stages of tea maturity, so buyers can identify each product quickly. The design gives traditional tea a simple and modern look.

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White Liquor Bottle Packaging Design

White Liquor Bottle

Li Bai's White Liquor is a bottle design created for a Chinese white liquor. The bottle body is made of porcelain and is shaped like an ancient Chinese painting scroll. The bottle cap is made of gold-plated metal. A picture of Li Bai, a poet of the Tang Dynasty, drinking beneath the moon is applied to the bottle by laser engraving. The design aims to reflect Chinese liquor culture, in which poetry, wine and scenery are closely joined. The unusual bottle shape gives a traditional drink a calm and elegant appearance.

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Cervinago Rosso Packaging Design

Cervinago Rosso

In the early 1940s, a cinematographic current called "noir" took hold. The main protagonist turned out to be a dark lady, seductive and elegant, wearing dark clothes. The identity represented with the label design is inspired by Billy Wilder’s film "Double Indemnity". Label’s background and typeface lettering of Cervinago recalls the hidden content of the bottle and the dark lady's lipstick. Geographical production area prevails in the other typefaces. Infographics on the back label highlight the main features of the bottle.

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