Visual Identity

Discover 48 award-winning designs tagged Visual Identity on A Design Magazine.

Brand: Somethink Brand Design Type: Visual Identity Category: Graphic

WiseTribe

WiseTribe Education is a visual identity created for an education organization that serves children from birth to twelve years of age. The Chinese brand name weisi sounds like the English word wise, which also carries the meaning of thinking. The identity uses bold color combinations and auxiliary graphics to express freedom and imagination. Mascot characters, including an indigenous figure, a dinosaur, a wisdom tree and a planet, help children relate to the brand. The identity is applied to posters, social media templates, business cards, envelopes and badges.

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Brand: Leong Chou In Design Type: Visual Identity Category: Graphic

Subsidy Programme Series

Subsidy Programme Series for Macao is a visual identity created for a public subsidy programme that supports music and fashion creation. The identity is based on the idea shared by both fields, which is creative innovation. Simple pencils are combined with music wires and rulers to build clear images that are easy to read. The objects are arranged on drawing paper and then photographed, so the original materials appear directly in the final visuals. The series invites the public to take part in the annual programme.

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Brand: Salvita Bingelyte Design Type: Visual Identity Category: Graphic

Nu Us Supplement

Nu Us is a visual identity for a vitamin supplement brand. The logotype combines four upper case letters into one cohesive image. The letters use a thin and even typeface with sharp edges and consistent spacing, which keeps the mark clear and easy to read. The supplement is sold as day and night capsules. Morning capsules are placed in a white bottle and night capsules in a black bottle. Simple sun and moon shapes in bright yellow mark the difference. The minimal design is applied to labels, business cards and shopping bags.

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Brand: Fanny De Bray Design Type: Visual Identity Category: Graphic

Yoonly

Yoonly is a visual identity designed for a travel brand that offers experiences to young travellers. The letter Y is combined with a map pin, forming an on and off button that supports the baseline message, switch on life. The two letters O are shaped as an infinity sign, expressing memories that last a lifetime. The bottom of each letter flicks to the right, giving the logo a dynamic and textured look. Duck green recalls the sea and the sky, while orange recalls human warmth and sunshine. The identity is adapted for both digital and printed media.

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Brand: Delphine Goyon Design Type: Visual Identity Category: Graphic

Club Hotelier Avignon

The visual identity of the Club Hotelier Avignon is inspired by the world famous bridge of Avignon. The logo is composed of a typography associated with a strong symbolism showing the initials of the club in a simple and refined way. The green color used evokes the ecological and natural dimension of the club.

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Brand: Erika Baczó Design Type: Visual Identity Category: Graphic

Bergtor

Bergtor is a visual identity designed for a garage door brand. The identity is based on a solid grid system and a minimalistic typographic approach. Geometric elements are added to the letters to visualize the meaning of the name. The letter E is replaced by three shapes inspired by the main lines of a garage door, forming a simple pictogram. The palette is a duotone of black and fresh green, and Gotham is the main typeface. The logo and the visual system are drawn in vector format, so they can be adapted to different sizes for digital and printed media.

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Brand: Yuchen Chen Design Type: Visual Identity Category: Graphic

Colorful Childhood

To celebrate the 20th anniversary of international primary school founding, A series of events and publications are launched with a cohesive visual identity. The logo is a clean and distinct design, It have both the function of information communicating and decorative as a character image. Meanwhile, The designer have designed a whole set of the anniversary event visual identity to create a friendly atmosphere.

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Brand: Hangzhou JC Culture and Arts Co., Ltd Design Type: Visual Identity Category: Graphic

Yangzi River

Yangzi River is a visual identity designed for an international conference center. The interlaced lines are inspired by the undulating waves of the Yangtze River. Silver is the main color, taken from anodized aluminum, the main building material of the center. Brown and white lines complete the palette and suggest a flowing river. The asymmetric composition adds visual tension and a sense of strength. The identity is applied to printed materials for business use. The design continues the rolling wave theme of the architecture.

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Brand: Liu,Ching Yu Design Type: Visual Identity Category: Graphic

Mao Xin Tea House

The Mao Xin tea house was meant to bring out the beauty of oriental tea and it's culture. In particular this teas specialty which is two leaves to every one root. When them combine that with the local tea culture it is very easy to connect it with the Zen culture as many of plots are set out in a circular manner similar to a Japanese rock garden.

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Brand: Youjia Gu Design Type: Visual Identity Category: Graphic

Serious Little Squid

Serious Little Squid is a visual identity created for a restaurant brand. The identity is built around A Zheng, a squid character that stands for urban office workers. Details such as a necktie and a headscarf make the character easy to recognize. The graphic style follows black and white silent films, using cold humor and simple comic scenes. A series of illustrations named the inner theater presents daily life in a large city. The intent is to build a positive brand tone and a close link with young consumers.

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Brand: Victor Weiss Design Type: Visual Identity Category: Packaging

Rb5 Vinicola

RB5 Vinicola is a visual identity and packaging program created for a winery in Sao Leopoldo, Brazil. The icon is a monogram that hides the letters R and B inside a serif number five. The negative space forms the silhouette of a wine opener. The name recalls the Bartolini family and the five brothers who founded the winery in 1853. The identity is applied to bottle packaging, wooden boxes, shopping bags, business cards, tags and uniforms. Embossing, gold foil, crepe paper, glass and cut wood were used. The aim was to join tradition with a modern and sober look.

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Brand: Youjia Gu Design Type: Visual Identity Category: Graphic

Yic Barbecue Market

Yic Barbecue Market is a visual identity created for a barbecue restaurant. The identity is built around the sound of grilling, expressed as Zila, which shapes the brand slogan and the wider copywriting system. A small carnivorous character named Zila beast serves as the brand mascot, with a cute face and an open mouth. Circular forms such as stars and yarn balls suggest planets and space, supporting a barbecue planet theme. Light orange and blue-green tones give the identity a playful and fashionable style. The identity is applied across a 280 square meter interior.

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